This is How Anybody Can Scale A Winning Facebook Ad Campaign
I’ve shared a lot of tactics about setting up and optimising the performance of your Facebook ads.
From installing the pixel to building targeted audiences, creating awesome ad copy and explaining every single Facebook ad campaign objective in depth, we’ve been through a lot together.
But despite all this, I’ve never explained what you should do when everything goes your way.
If you’ve hit upon an ad formula that’s providing you with the results you’ve been aiming for, you’re going to want to scale it up.
In this guide I’m going to keep things as simple as possible (as usual), by sharing 2 ad scaling strategies that anybody can perform.
Before We Get Going…
A successful Facebook ad campaign is not necessarily measured in conversions, it’s measured in terms of your advertising aims.
For example, if you’re trying to build an audience and you’ve found a ‘page likes’ campaign that’s converting new page followers for a low price…