Own Your Traffic: Where Should You Host Your Blog/Website?

What Are Your Aims?

Own Your Traffic

Why Is Traffic so Valuable?

(Real) Analytics

  • Behavioral metrics: You can see how long people are spending on your articles, what actions they take after reading (e.g. reading something else or exiting) and their navigational movements through your website (to name a few).
  • Acquisition: This will give you an in-depth analysis of where you’re gaining traffic from. This is crucial when growing your traffic. Use the data to implement a plan and track traffic spikes. Find the spikes, analyze why they happened and replicate them!
  • Conversions: Whilst this might not be relevant for somebody starting out, it will be essential further down the line. Conversions allow you to track actions by page, specifically buying and lead generation pages.

Promotion

The Snowball Effect

So, What Do I Recommend?

Conclusion

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Josh Barney

Josh Barney

Founder of We Imagine Media, creator and marketer. 😎